The Header

List the address of the employer on the left and your address on the right.

Titling your Cover Letter

Very simple.

Date, Address the Recipient, Title the Cover Letter.

Paragraph 1

Introduction to the you and the role

Paragraph 1 sets the tone. State the role you are applying for and why you want it in as few words as possible. Whatever you do, do not say it has been a lifelong dream. Be creative, why do you really want the role?! Why do you want to work in the sector that the business operates in? How does the business inspire you?

If possible, find a personal connection with the recruiter or the business. Maybe by chance, you went to the same school together. Maybe you both completed the same online course. Its best not to make something up, but there is an abundance of information online that you can scour through. Use it! Even make a joke if you want to (funny people only sorry).

Next, give a very short insight, or killer statement, into why the business should want you and why the recruiter should continue reading.

Paragraph 2

Who you are and why they should want you

Paragraph 2 is where you nail home your original point of why the business should want you. Yes, outline some of the important information. Where you study, your course. But then get straight onto what sets you apart from the competition.

Mention responsibilities, but ensure that you apply them in context. Why do those responsibilities or experiences make you more valuable to the company within the specific role that you are applying for?

Paragraph 3

What appeals to you about the role

Remember, this is a two way process. You are seeking out the best possible placement role. Tell them why you think this is it.

Read deep into the key responsibilities of the role, look into what previous placement students who have held the role have got up to and why that would suit you and your skillset. Even get in touch with the current student within the role that you are applying for and ask how he is getting on. Most of these students will be flattered and glad to answer any questions. You may even find out that the role isn't as well suited to you as you thought.

An example of further insight would be looking into what charitable activities the business has got going on. If any of those inspire you, mention them and express that.

Paragraph 4

Bulleting your key experience and attributes

Preface, some people recommend against this but for all of our students, it has worked a treat.

We like to convert paragraph four into a listed form.

Here, you can read into the "About you" section of a job description and find out what exactly the company is looking for. Then, reference that and combine it with your experience in that area. Show that your skillset and attributes are directly applicable to what is being asked of you.

Closing statement

ACTION, ACTION, ACTION

What happens next? You need to state what you are going to do about following up your application and what you expect from them. It is also a chance to address any presumptions, or queries they may have about your application specifically, or any applicants. Get ahead of the game.

An example may be:

"I look forward to hearing from you and would love to arrange a follow-up call or face-to-face meeting of sorts (within the current climate). I would also like to state that through my freelance experience, I know that I can work effectively and productively from home without distraction. I am also willing to relocate."

Sign off

Simple:

Yours sincerely,

[Name]

[Signature] (If you don't already have an e-signature, get one. Easiest way to do this is probably with some sort of tablet, if you don't have one, ask to borrow a friends)

There you have it, a sweet Cover Letter to accompany your awesome CV.

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