Interests

At the very bottom of your LinkedIn profile, you will see a section titled "Interests". Put simply, you can use this a way to showcase your passions and keep up to date with the companies that you apply for.

I'm new to LinkedIn, what does the Interests section mean?

When logged into LinkedIn, you can not only connect with individuals but you can also follow companies and influential members.

The companies that you follow will appear as interests on your LinkedIn profile for all to see.

How can I use them to my advantage?

First of all, whenever you apply to a company, drop them a follow on LinkedIn. Not only will this show any recruiter that visits your profile that you have expressed an interest, but if you keep up to date with your feed, it will keep you up to date with the company's general activity. This will be incredibly beneficial when you come to interview and assessment centre stages in the process.

It may be very small posts, or minor notices, but if you can somehow bring them into conversation, you will undoubtably earn a few brownie points for your efforts.

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